Calls attention to what a tourist needs…
Restaurants museums etc.
What Makes a Good App Condensed From http://savvyapps.com/blog
A
catchy name and fancy animations help,
but real quality comes from how well the app addresses these elements: purpose,
audience, stability, and polish.
It Does One Thing Well
A common mistake is to
cram too many features into an app. Apps need to do one thing well.
Take Uber for example.
If you remove their focus on black service cars in the early days, Uber was
primarily about getting your ride faster. Without that focus, Uber wouldn’t
have been nearly as successful
It Knows its Audience
A great app not only understands the one thing that it
does well, it understands its audience and is designed for them.
It’s Stable and Fast
Think about the main
apps that you use every single day. They don’t crash, aren’t slow, and do what
you expect them to do..
Great apps are also snappy and offer fast response times.
Their users can get in and out of the app and do what they mean to do in just a
couple of taps or seconds. We’re fans of Marisa Mayer’s rule of thumb to make
sure your users can get to anything they want to do in the app with only two taps.
It’s Polished
One way to add polish is to include tasteful interactions
and subtle transitions..
Polish can also be
done with sound effects, like the classic token-collecting chime in Quest or
the pop-like noises that occur when events are created or deleted in our Agenda
app.
Concluding Note
A great app is
focused, intuitive, fast, and a pleasure to use. You should regularly explore
apps featured on the app stores and those that receive awards from Apple and
Google. By focusing on fulfilling the four criteria above, you'll have a
greater chance at making it on those “top app” lists.
SaaS Marketing Plan: 100 Places to Promote Your App (Part 1)
That it can be easily installed on your iOS and
Android phones. Here are seven tips to promote your app.
1. Alert potential users to the fact that your have an
app
Let everyone know using all available channels that
you’ve built an app. Put it on your website, in your newsletter, tweet it, post
it to Facebook and other social media
sites.
2. Your promotion AppSite
Every app made with AppMachine
its own web page. This page will feature information about and screenshots of
your app. The link to this page is
http://apps.appmachine.com/<app_name> for example
http://apps.appmachine.com/travelwithbender
This app site will help potential users download your
app by linking them to the Apple App Store and Google Play pages for your app.
If people arrive at this page via their mobile browsers then they can click
through to immediately download the app.
The AppSite also features several share buttons so
that people can easily share your app with the world.
Armin App Site
3. Link to your AppSite
Place a link to your AppSite in all your
communication. The benefit of using the AppSite is that no matter how people
arrive to the AppSite, via their phones or their computers, they will always be
able to find a fast link to the appropriate app store. Use a URL shortener to
tweet your AppSites URL.
4. Insert the AppSite in your website
If you have some HTML skills you can even integrate
your App Site in your own website using iframe. This is an easy way of granting
potential users amazing access to your gorgeous app. All the important info
about your app will be on your site.
5. Use the QR code
AppMachine also generates a QR code (think of it as a
modern bar code) for your app and AppSite. A QR code is an excellent tool for
promoting your app both digitally and on paper. Maybe you have a folder or a
door to door pamphlet where you can announce your new app and the QR code. A
hotel can place the QR code in a prominent spot on the front desk. The sky is the limit.
Screen3-bevrijdingsfestival
This event placed the QR-code to download the app on
large banners.
6. Entice people to download your app
Think about giving your app users a gift or a discount
upon downloading your app. Give hotel guests 10% off for breakfast or a free
desert at your restaurant when they book a room using your app. You can also
keep your customers up to date with the latest news and interesting deals by
using push notifications. We recommend you we start off by offering a discount
code or giving away free coffee.
7. Make it easier for people to share your app
AppMachine has built some functions in your app that
have made it easier for you and the users of your app to promote it. The app
can be shared via the most popular social media channels. Most of the
information in your app should be quite easy to share with friends and
acquaintances with just the click of a button. People can tweet that cool
product or picture they saw in your app or can post on Facebook about the great
new music they’ve discovered in your app.
Share this app
The Result
All that promotion should lead to a large amount of
downloads and a wealth of users that are now aware of your app. In the
analytics dashboard you get an overview of the number of downloads and use statistics
of your app.
Reasons you don't need to monitor your apps. PDF 