Starting a juice business can be a healthy and profitable venture. The key is deciding what types of juices to sell.
Use the wizard below to find out if you will need any permits for your business. You will likely need a vendor's license.
We will send you a excel form to fill out your start up costs and monthly expenses. (Estimate as best you can)
$$-$$$ Other than the standard overhead costs such as rent and utilities, the largest investments in opening a sustainable juice bar will probably be the money to purchase commercial quality juicers, blenders, and mixers, along with refrigerators and freezers for cold storage
Study the juice bar competition in your area. Talk to owners of franchise and independent juice bars. Ask the owners how long they have been in business, and why those chose to be part of a franchise or independent, respectively. Make a note of each competitor's prices.
Decide whether you want to start your juice bar from scratch, or purchase a franchise store. Contact juice bar franchise companies, such as Smoothie King or Juice Zone, if you are interested in a franchise store. List of Juice Bars Franchises
Find a local wholesale food store from which to purchase your vegetables, fruit and ice. Contact several large wholesale food stores or clubs in your area. Find a wholesale food store that also sells whey protein. Select the wholesale food store that offers you everything you need at the lowest per-unit cost.
Select a store location for your juice bar. Pick a high-traffic area that is not near other competitive juice bars. Locate your juice bar near a gym, diet retailer, karate studio or racquet club so you attract health-conscious individuals.
Write down all of the juice products you will be selling. Determine prices for each item. Price your juices in line with competitive juice bars. Add extra for protein drinks. Sell your fruit and vegetable juices for $3, for example, and charge $2 for protein.
Decide how much product you need to open your store. Be conservative early on as you can always pick up products if you find a wholesaler nearby. Order your fruits, vegetables, proteins and ice.
Get your store ready for opening day. Get your counters erected and your tables and shelving units installed. Hang up your menu board with your products and prices. Place your business hours stickers on the front door. Hook up your computer and cash register. Place your blenders, napkins, straws and cups behind the counter.
Hire a spouse or relatives to keep down your labor expenses.
Distribute fliers on car windshields and door-to-door in your local area. Contact local television and newspaper reporters and try to get them to run a story on your business.
A Success Story West got her idea by frequenting similar stores. "I watched the bigger juice stores throughout college. I watched what they did and how they did it."
Juice bars and smoothie cafés are small-scale businesses that can be started inside a gym, in a kiosk at the local mall, or anywhere else you might be able to simply rent some space, as opposed to a stand-alone building. There are many great ways to incorporate locally sourced, organic and seasonal produce that will greatly improve the environmental footprint of the business, as well as the health of your offerings and the creation of community in your area.
What required knowledge or skills are necessary?
Food service experience is helpful but not a necessity in running a juice bar and smoothie café. There is no need for you to have an education in nutrition, as most people understand that fruits and vegetables are a healthy part of their regular diet.
However, being able to calculate caloric content and some basic vitamin and mineral details to add to your menu and product labels would encourage your customers to buy.
The work requires that the worker be able to be on their feet for extended periods of time, a good ‘people person’, and be able to lift up to 25 pounds.
What is the income potential?
$$-$$$ Offering ‘value-added’ drinks, such as those that have additional nutritional ingredients like bee pollen, spirulina, acai, chorella, or other superfoods, can help to boost the bottom line of a juice bar, and landing contracts for catering events or operating a mobile version of the business can also increase sales volume and increase the potential income.
To help increase the average sale, owners could offer baked goods or lunch-type foods that fit with the theme of sustainable and organic ingredients, either made at the shop or bought from another local business.
Three best questions to ask yourself to find out if this business is right for you (if you can answer yes to all three, this business might be for you):
§ Do you enjoy serving people?
§ Do you have a passion for healthy food?
- Are you well-organized enough to prepare an array of foods and keep them ready for a client rush (i.e., lunch hour)?